It started 25 years ago when 20 entrepreneurial bull riders formed the Professional Bull Riders with a vision of creating a sport for theirs and future generations. They felt their passion for bull riding, honesty, integrity, and putting their name on a hard day’s work, deserved to be rewarded with a hard day’s wage.
Today, the PBR is an international phenomenon: The Toughest Sport on Dirt, embodied in a contemporary sports entertainment experience appealing to all those who seek action, excitement, and an all-around good time.
The Cowtown Coliseum will present two nights filled with non-stop bull riding action, where the fans can see the top riders in Texas compete for their share points and payouts.
