Sell Sell Sell

Selling a house in North Texas just got easier (and cheaper) thanks to this duo

iList helps homeowners to sell their home at a substantial cost savings.

Paul Bradbury/Getty Images

Home buying today is pretty different than it was 20 years ago. Sites like Zillow, Redfin, and Realtor.com offer detailed, virtual 3-D property tours, letting you check out any home on the market from the comfort of your couch.

However, if you’re looking to sell your home, it’s not as easy. That’s where Dale and Joe Peterson come in. The Dallas-based father-son team hopes to transform the way homeowners sell with an innovative new company called iList, which gives them control over the home-selling process, while still working with a knowledgeable agent.

The process is simple. Just create a free iList account online, and use the iValuate tool to compare and determine a list price for your home. As with a traditional real estate agency, your home is then listed on MLS and other sites. You'll also receive yard signs and electronic lock boxes in the mail. And, if you run into a snag at any point, there’s always an iList agent available to help.

You can instantly review, compare, counter, or accept offers through an online dashboard on your iList account. Buyers make offers through the online portal, and once an offer is accepted, a professional real estate team takes over and handles all of the contracts. And don’t worry — all contracts and other legal documents are secured and maintained digitally.

“Homebuyers have received the majority of the benefits from technology,” Joe says. “Zillow, Trulia, Realtybid, Auction.com — all empower the buyer by providing information, even platforms for buyers to make offers direct. The home seller has been overlooked in the technology space for way to long.”

iList also offers an open-ended listing agreement and has only a .5 percent commission rate, rather than the traditional 6 percent in fees between buyer and listing agent commissions. What this means for a home seller is a substantial cost savings. According to the company’s website, sellers who list their homes on iList save an average of $7,500.

“Home sellers are smart,” adds Joe, who also owns the corporate real estate brokerage firm Briko, which has offices in seven states, including Texas, Oklahoma, Florida, and Georgia. “Think if a home seller had the transparent information and tools to complete the sale of their home for a fraction of the cost of the traditional real estate model. Who would not want to save on average $7,500 in this DIY environment we are living in?”

iList currently serves Denton, Collin, Parker, Tarrant, Dallas, Rockwall, Kaufman, Ellis, Johnson, Wise, Cooke, and Grayson counties. It plans to launch soon in Houston and San Antonio as well.

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T-Shirt News

Fort Worth clothing brand Dickies to relocate HQ to California

Dickies

Dickies T-shirt

After more than a century, workwear clothing brand Dickies is leaving Fort Worth for new headquarters on the West Coast. It will be moving from its current space at 500 Taylor St., at the top floor of The Tower, to California, with an estimated completion date of late spring 2025.

The company is relocating to Costa Mesa, home of its parent VF Corp, the footwear and apparel firm that owns brands such as Vans, The North Face, Timberland, Jansport, and Eastpak; VF Corp acquired Dickies in 2017.

"By co-locating Dickies with our Vans team in Costa Mesa, we will create an even more vibrant campus where creativity and best practice sharing can thrive through greater collaboration and connections – creating a dynamic and innovative environment similar to our other VF co-branded offices," says a Dickies representative in a statement, according to NBC 5.

According to Dickies, about 120 employees at the headquarters will be affected, but not those working at the local distribution facility, warehouses, and stores.

"We are deeply grateful for our Dickies associates’ dedication and hard work and want to recognize the camaraderie and commitment they have shown to the brand," the Dickies representative said in a statement. "Our priority is to ensure that everyone is treated with respect and care throughout this process. We will provide resources and assistance to help them navigate the next steps in their careers."

Fort Worth Mayor Mattie Parker chimed in on the relocation decision, stating that it's an example of a Fort Worth success story.

"While we understand companies are sometimes forced to make difficult budget decisions under new leadership, we think VFC will find – as others have – that Fort Worth, Texas is ultimately a more competitive place to do business,” Parker said in a statement.

Established in Fort Worth in 1922, Dickies brand impact, which was first founded by C.N. Williamson and E.E. "Colonel" Dickie, will still be felt, even after it leaves the city: In 2017, it gained naming rights to the 14,000 square-foot Dickies Arena next to the Will Rogers Memorial Center, and later opened in 2019.

According to the company, the California move will be managed over an "extended transition period." It's expected to be completed by May 2025.

"While this was a tough call, we are confident this change will help us revitalize Dickies so we can carry on the brand’s heritage for years to come," said the company representative.

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