Home Store Debut
West Elm sets up house in hip Fort Worth neighborhood
It’s a great home decor day for Fort Worth: West Elm will be opening its first Fort Worth location this summer (we can hear the cheers as we type). The 10,502-square-foot store will be located in the West 7th district, on the corner of West 7th and Currie streets.
It was only a matter of time before West Elm hit Fort Worth. The store is a part of the Williams-Sonoma brand, which also includes Pottery Barn, and both of those stores exist over in the University Park shopping center. The opening of West Elm now completes the trifecta.
The furniture store first debuted in Brooklyn in 2002 and was an almost instant hit, thanks to its affordably priced midcentury modern-style aesthetic. Ninety percent of its products — which include everything from furniture to lighting to vases, dishes, throw cushions, linens, and more — are designed in-house, and the company prides itself on its wide selection of organic, handcrafted, sustainably sourced, and Fair Trade-certified products.
In addition to a design lab offering design and style services, the Fort Worth West Elm will also feature a selection of products from Texas-based makers and designers, as part of its Local program.
West 7th, located in the heart of the Cultural District, is a premier shopping, dining, and entertainment destination that includes everything from fashion and accessory boutiques to salons and spas, gourmet and fast-casual restaurants and bars, and a movie theater. The addition of West Elm to the mix will only add to its appeal.
“The Cultural District is truly special, and West 7th is proud to be an integral part of this community,” says Peter Jacobsen, senior vice president at the Woodmont Company, the leasing company for West 7th. “We believe the commitment by West Elm and our upcoming announcements of other new retailers and restaurants is further testament to the neighborhood’s evolution into one of the top urban, walkable shopping and entertainment districts in Texas.”
There are more than 85 West Elm stores in cities around the US, including two in the Dallas area — one at Mockingbird Station and the recently opened location at Legacy West in Plano. There are also international stores in Canada, Mexico, Australia, the UK, and the Middle East.