Fort Worth will host the debut of Red Bull Rancher Strong, a fitness competition that combines the grit of agricultural life with the intensity of traditional fitness events. Designed for athletes of all types, from seasoned ranch hands to dedicated fitness competitors, Red Bull Rancher Strong will showcase strength, endurance, and the resilience of ranchers in an innovative and high-energy competition.

The event will feature a unique obstacle course inspired by the everyday challenges faced by working cowboys, ranchers, and those in the agricultural space. Competitors will tackle seven obstacles based on activities such as riding, roping, and caring for livestock, all with a fitness twist. The course has been designed to test every aspect of a competitor’s strength and willpower, ultimately determining who is truly "Rancher Strong."